Since its inception in 1998, JetBlue was seen as a cheap, hip alternative to regular airlines; everyone's equal, no first- or business-class, and plenty of blue chips, headphones, and TVs for everyone. The day has finally come though — JetBlue is going upscale. The airline just launched their "Mint" service from LAX to New York's JFK, and a JFK to San Francisco/Oakland flight launches in October. One-way fares start at $599.
The airline describes Mint as "top-notch service with loungy, stylish seats minus all of the stuffiness." The planes contain 16 lie-flat beds up to 6'8'' long and four private suites that include closing doors. The seats are wider and feature a massage function, while cabinets for shoe storage are included, along with new 15-inch flat screens with up to 100 channels. New York restaurant Saxon + Parole curated the food, with desserts from Blue Marble and Mah-ze-Dahr. Also, no more stale, tasteless coffee — the Mint service features the first "purposely-built" cappuccino machine for a U.S. airline. See more pics of Mint below: