A "victory" ad campaign celebrating marriage equality in Illinois will soon festoon trains on Chicago's Red Line, the busiest line in the city's elevated train system.
Lambda Legal, the LGBT civil rights group that brought a lawsuit against Illinois's ban on marriage equality — same-sex marriage was passed legislatively there last year, before the case went to trial — initiated the campaign, which bears the faces of some of the suit's plaintiffs and reads "You Make Your Life… We Make It Legal."
"This is a celebration campaign," Lambda Legal's Jim Bennett said in a statement. "We're very happy to have our plaintiff couples as the faces of a campaign on the CTA Red Line, a great place to be seen by our community."
Commuters on the Red Line, the main north-south artery of the "El," will also notice the campaign advises them to text "ILove" to 69866 for a special gift from Lambda (spoiler: it's a "Love Unites US" bag). Read more here.