Lords South Beach - from rendering to reality
Brian Gorman does not hang around. Within a month of arriving in Miami the hotelier has transformed the former Hotel Nash into chic St.Tropez fantasy, Lords South Beach. With 53 rooms, an Absolut-partnered bar, and scene-stealing restaurant Cha Cha Rooster, Lords (1120 Collins Avenue, Miami Beach), represents a quantum leap in gay hotels, with a rare and welcome focus on design and ambience. With three plunge pools, a penthouse and cabanas, and a 9-foot tall fiberglass polar bear to greet guests in the lobby, the hotel wears its playfulness on its sleeve. Equally appealing? Rates start at an affordable $159, with discounts of up to 20 percent for the upcoming White Party when Lords has its soft launch. Check availability here.